Energy Smarts

Working to create a cleaner energy future for Massachusetts

Category Archives: Marketing

Massachusetts Rebates Supercharge Electric Vehicle Market Posted on Jul 7

Massachusetts Rebates Supercharge Electric Vehicle Market

The MOR-EV initiative provides rebates of up to $2,500 for electric, fuel cell vehicles and plug-in vehicles with large batteries, and $1,500 for plug-in electric vehicles with smaller batteries. All Massachusetts residents are eligible to receive incentives on purchased and leased new electric vehicles until the rebate funds are gone.

Clean Energy Game Posted on Apr 3

Clean Energy Game

Marketers are recognizing “gamification” as a way to motivate and engage people. Can games help engage the public about clean energy through content delivery, education, a sense of community, ways to encourage behaviors?