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Bus PTVA, February 2012Several Regional Transit Authorities are partnering with MassDOT's MassRIDES to promote green transportation options through NuRide, the nation's largest travel rewards and rideshare matching program. 

The Greater Attleboro-Taunton Regional Transit Authority (GATRA), the Worcester Regional Transit Authority (WRTA), the Cape Cod Regional Transit Authority (CCRTA) and the Pioneer Valley Transit Authority (PVTA) have each taken a unique approach in promoting NuRide to their customers. 

NuRide, sponsored by MassDOT, is FREE for anyone living or working in Massachusetts and encourages greener trips by walking, bicycling, carpooling, vanpooling or by public transit.

“Promoting NuRide benefits the PVTA because it demonstrates our collaboration with organizations, including MassRIDES and MassDOT, who value promoting healthier and greener  transportation options,” said Brandy Lamica, of the PVTA.

GATRA, WRTA, CCRTA and PVTA have each incorporated direct links from their individual RTA web pages to for those interested in learning more about the travel reward and rideshare matching program.  Individuals who enroll in NuRide are provided a unique RTA promotion code available on each of the RTA web pages which provides an instant 1,000 point credit to new accounts.  Points accrued with each green trip taken can then be redeemed for retail discounts, restaurant coupons and tickets to area shows and attractions.

For additional information about partnering with MassRIDES to promote NuRide at your work location, please visit or contact Johanna Blue, MassRIDES, at 617.892.6086 or

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