Post Content

Signs, Changing Lanes Use Yah Blinkah 2On the heels of the USE YAH BLINKAH highway safety campaign, MassDOT Secretary & CEO Richard A. Davey joined Highway Administrator Frank DePaola and Registrar of Motor Vehicles Celia J. Blue to announce the agency’s #DOTSPEAK contest to solicit the best messages from motorists on how to combat road rage, distracted driving and encourage seatbelt use.

“The national attention and viral nature of a simple message that encouraged motorists to follow the law and signal when changing lanes cannot be denied,” said Secretary Davey. “We are hoping to hear your creative #DOTSPEAK ideas and together help stop bad behavior from happening behind the wheel.”

Following the ‘CHANGING LANES? USE YAH BLINKAH’ highway message board campaign, MassDOT began reviewing its existing public safety campaigns to find new ways to use the message board medium to positively impact driver behavior and improve safety for all roadway users.

#DOTSPEAK entries may use local vernacular or contain common texting abbreviations, no profanity please. The messages must adhere to the highway sign character limitations. You can share your ideas on Twitter @MassDOT, Facebook.com/MassDOTInfo and on Instagram @MassDOT with #DOTSPEAK.

Contest winners will have their message displayed on hundreds of message boards across the Commonwealth during some of the busiest travel periods of the year:

• Road Rage Winner (August 15-18 — a top 10 travel weekend based on 2013 toll data)
• Distracted Driving Winner (Labor Day Weekend)
• Seatbelt Use Winner (Columbus Day Weekend)

Each winner will also receive a $50 gift card from our MassDOT service plaza partners: Burger King, Dunkin Donuts, Exxon Mobil, and McDonald’s. In addition, service plaza partner Gulf will provide each winner with a $100 gift card. The deadline for entries in the #DOTSPEAK contest is August 1.

The challenge is to create a two panel message, 3 lines per panel, and 8 characters per line.

PANEL 1 PANEL 2
Line 1 _ _ _ _ _ _ _ _ Line 1 _ _ _ _ _ _ _ _
Line 2 _ _ _ _ _ _ _ _ Line 2 _ _ _ _ _ _ _ _
Line 3 _ _ _ _ _ _ _ _ Line 3 _ _ _ _ _ _ _ _

In addition to letters A to Z, the following characters may also be used:.
,
?
!
&
#

Written By:

Recent Posts

MBTA: Next Phase of Red Line Winter Resiliency Improvements Approved posted on Jul 25

MBTA: Next Phase of Red Line Winter Resiliency Improvements Approved

The MBTA Fiscal and Management Control Board (FMCB) today unanimously approved the awarding of a $18.5 million construction contract for the next phase of Red Line Winter Resiliency improvements announced by the Baker-Polito Administration last year, amounting to $30.4 million total for infrastructure upgrades in   …Continue Reading MBTA: Next Phase of Red Line Winter Resiliency Improvements Approved

Methuen Rotary: New I-93 Northbound Ramp Opens July 30 posted on Jul 25

Methuen Rotary: New I-93 Northbound Ramp Opens July 30

MassDOT’s Methuen Rotary Interchange Reconstruction Project reaches a major milestone on Saturday, July 30, when the first new ramp of the reconstructed interchange opens to traffic. The new I-93 northbound on-ramp is located approximately 400 feet east of the current ramp. A new signal will   …Continue Reading Methuen Rotary: New I-93 Northbound Ramp Opens July 30

Longfellow Bridge: Next Stage of Construction to Begin in August posted on Jul 22

Longfellow Bridge: Next Stage of Construction to Begin in August

MassDOT’s contractor is scheduled to begin the next stage of construction on the Longfellow Bridge in August 2016 now that the MBTA Red Line trains have been moved to their new locations. In this stage, bridge rehabilitation work will occur under the MBTA outbound track.   …Continue Reading Longfellow Bridge: Next Stage of Construction to Begin in August