MassDOT has partnered with five Outdoor Advertising companies currently participating in MassDOT’s Office of Outdoor Advertising Digital Advertising Pilot Program. All five participants have agreed to air Public Service Announcements on their boards as space is available. To date MassDOT has aired four PSAs with important safety messages including:
1. “BE COURTEOUS. Aggressive Driving Laws Enforced”
2. “MOVE OVER FOR EMERGENCY VEHICLES. It’s The Law”
3. “DRIVE NOW TEXT LATER”
4. “MAKE IT A SAFE HOLIDAY WEEKEND. DON’T DRINK AND DRIVE.”
The fourth message above is specifically geared toward the 4th of July Weekend. There are eight digital boards currently taking part in the pilot program, located in:
Medford, Foxboro, New Bedford, Lawrence, Chicopee, Fall River and Stoneham.
Drivers are encouraged to abide by the messages, and MassDOT plans additional safety messages on the digital boards in the coming months.
Weston: I-90 Traffic Pattern Shifts posted on Dec 8
MassDOT today announced upcoming traffic pattern shifts along I-90 at Interchange 14 in Weston beginning tonight to allow for Stage 3 construction operations in the toll demolition and road reconstruction process. These Stage 3 traffic shifts and construction operations were scheduled to take place in …Continue Reading Weston: I-90 Traffic Pattern Shifts
City of Everett, MBTA: Broadway Bus Lane Pilot Program posted on Dec 8
The MBTA and the City of Everett are piloting a bus-only lane on Broadway between Ferry St and Route 16 this week, Monday-Friday, December 5-9. The bus-only lane is keeping Routes 97, 104, 109, 110, and 112 ahead of other traffic! Check out this brief …Continue Reading City of Everett, MBTA: Broadway Bus Lane Pilot Program
MassDOT, Oregon Signs Mark Route 20- Longest Continuous Road in U.S. posted on Dec 8
MassDOT and the community of Newport, Oregon have installed mileage signs marking each end of Route 20, the longest continuous road in the United States. Highway Administrator Thomas J. Tinlin joined City of Boston officials and MassDOT personnel at an event today to unveil MassDOT’s …Continue Reading MassDOT, Oregon Signs Mark Route 20- Longest Continuous Road in U.S.