Post Content

MBTA Courtesy Campaign 2013
If you take a look around MBTA trains and buses today, you might notice some new faces among your fellow riders. The MBTA has introduced the “Courtesy Critters” as part of its latest “Courtesy Counts” campaign. This is the fifth campaign in twelve years launched as a friendly reminder to all of its customers of some things to keep in mind to ensure all riders have a pleasant and comfortable trip.
 
This is the first time the campaign has used light, humor-based messages. Using the voice of various animals related to the reminder is intended to make riders smile while reinforcing public transit etiquette.
 
“Riding the T every day, I know how important it is to be respectful and kind to fellow passengers as well as operators,” said MBTA General Manager Dr. Beverly Scott. “Sometimes we need to be reminded of the basics and hopefully it will make everyone’s commute a more pleasant one.”
 
The suggestions given in the campaigns are based on common customer feedback, such as sneezing into your elbow or giving up your seat for the elderly or disabled. The newest reminder – to be courteous to bus and train operators – has been added as the result of a recent string of abusive incidents targeting drivers. A cast of crabs will remind riders to be nice to operators – and how much they appreciate it when you are.
 
The crabs will join five other groups of animals to bring these friendly reminders to customers including a group of pigs and piglets that have come together to remind you not to hog a seat and a posse of parrots that might squawk but know not to do it on the phone in a crowded bus or train.
 
Six different signs were designed in-house.  A total of 2400 signs will be put up throughout the MBTA system.

Written By:

Recent Posts

Braintree: Route 3 Bridge Replacement Upcoming Weekend Impacts posted on Sep 21

Braintree: Route 3 Bridge Replacement Upcoming Weekend Impacts

MassDOT held a news conference today to underscore the traffic impacts of the Route 3 Bridge Replacement Project which will mean detours and lane reductions on Route 3 in Braintree this weekend, September 22-25 and during the weekend of October 13-16. For this $6.3 million project,   …Continue Reading Braintree: Route 3 Bridge Replacement Upcoming Weekend Impacts

Baker-Polito Administration Supports 49 Community Recreational Trail Projects posted on Sep 19

Baker-Polito Administration Supports 49 Community Recreational Trail Projects

Today, Lieutenant Governor Karyn Polito announced $1.8 million in 49 Recreational Trails Program (RTP) grants to community trail projects throughout the Commonwealth, which will construct over 10 miles of new trails and structures and will improve over 150 miles of existing recreational trails within the   …Continue Reading Baker-Polito Administration Supports 49 Community Recreational Trail Projects

Somerville: Sullivan Square Transportation Public Forum September 25th posted on Sep 19

Somerville: Sullivan Square Transportation Public Forum September 25th

Do you live, work, socialize or commute in and around Sullivan Square? Are you interested in helping weigh options  for future transportation improvements in the area? Join MassDOT, the Metropolitan Area Planning Council (MAPC), and the cities of Boston, Everett, and Somerville for an interactive   …Continue Reading Somerville: Sullivan Square Transportation Public Forum September 25th