The MBTA Mobile Ticketing “mTicket” Project has been named one of the top ten transportation projects in the country as part of the 2013 America’s Transportation Awards, sponsored by the American Association of State Highway and Transportation officials, (AASHTO), AAA, and U.S. Chamber of Commerce. The “mTicket” app project will now compete for the Grand Prize selected by judges and for the People’s Choice Award during online voting.
The MBTA last November launched the first-in-the-nation mobile ticketing program that allows commuter rail and ferry customers to use their smartphones instead of paper tickets. The project now allows customers to purchase tickets and passes using the MBTA mTicket app for iPhone and Android devices, via the JustRide mobile ticketing platform from Masabi US Ltd. Since its launch, mTicket has sold over one million tickets and generated over $10 million in sales.
“It is wonderful that the MBTA is being acknowledged on a national level by AASHTO for our mobile ticketing project. Not only has mobile ticketing provided a convenient way for customers to purchase tickets, but it has resulted in nearly $70 million in savings.” said General Manager Beverly Scott. “This award also highlights the MBTA’s commitment to two of our top priorities: customer service and innovation. We’re proud of this national recognition as we continue to identify creative measures that enhance our customers’ experience.”
AASHTO says 36 projects in the competition were narrowed to 10 finalists receiving the highest number of overall points during four regional contests. The Grand Prize will be awarded by a panel of judges and the People’s Choice Award will be decided by popular vote of the general public. Winners of both awards will receive $10,000 each to be donated to a charity or scholarship of their choice. The two awards will be presented at AASHTO Annual Meeting in October.
Online voting for the People’s Choice Award began September 4th and will continue through Wednesday, October 2nd. To vote, visit www.AmericasTransportationAwards.org. You may also vote through your mTicket app.