Post Content

Mullan_jeff_tb

Posted By Jeffrey Mullan, MassDOT Secretary and CEO

From the first day of the new Massachusetts Department of Transportation, on November 1, 2009, we have pursued Governor Patrick’s vision for our organization to lead the nation in transportation excellence.  We knew the emphasis on customer service would be one way to restore people’s trust in us as stewards of the Commonwealth’s transportation system. 

In 15 months, MassDOT has taken many steps to improve customer service.  Our managers are out in our system engaging our customers.  We are in the second phase of our "You Move Massachusetts" statewide public outreach effort.  We have a started a "How Can I Help You Today" initiative with our front-line workers who interact with customers every day.  We have a more customer-focused website that is being upgraded continually- a growing web presence that includes our most popular RMV "branch" that handles 1.5 million transactions every year.  We have this very active transportation blog.  If you are interested in Massachusetts transportation news and information, be sure to check our blog frequently.

A great example of our rapid development of customer service tools can be found on Twitter.  If you are reading this blog, you probably know that MassDOT is tweeting regularly at www.twitter.com/massdot 

We believe it is an important and growing tool that allows timely interaction with our customers.  Since MassDOT's first tweet on March 25, 2009, we have sent more than 2,700 tweets with news and photos, information about public meetings, traffic updates, and links to our blog, road, bridge, and transit websites, and news articles.  We also monitor Twitter for questions and concerns and answer those when we can. 

Twitter's immediacy has been particularly helpful during weather events affecting transportation, from last year's floods to this winter's two major snow events.  MassDOT's first priority is safety- clearing state roads quickly and efficiently.  My thanks to the hundreds of MassDOT employees and hired contractors for their successful efforts this week and in previous events. 

And as our crews do their work, Twitter is one way to keep our customers informed before they travel.  Wednesday this week, in one 24-hour period, we tweeted 49 times and retweeted 13 service updates from the MBTA twitter account, www.twitter.com/mbtagm  Customers are responding- we added 192 new followers to our Twitter account between Tuesday afternoon and Thursday morning.  We are approaching 5,000 followers and expect that number to grow. 

Social media is still relatively new and evolving.  I know that it is not for everyone, but it is an effective tool for an increasingly large part of our community.  We can and will do more as we pursue all avenues to communicate with our customers and gain the public's trust.  We invite your feedback on this blog and on Twitter. 

 


 

 

Written By:

Recent Posts

South Coast Rail: Project of the Year Candidate posted on Oct 24

South Coast Rail: Project of the Year Candidate

The South Coast Rail project will be under consideration for the North American Project of the Year, specifically for job creation, at next week’s North American Strategic Infrastructure Leadership Forum in Washington, D.C.  The forum is hosted by the globally recognized firm CG/LA Infrastructure.  Aconex,   …Continue Reading South Coast Rail: Project of the Year Candidate

MBTA: Green Line Real-Time Tracking posted on Oct 23

MBTA: Green Line Real-Time Tracking

Today, the MBTA will begin providing real-time information on the Green Line for the first time in the line’s 117 year history. Real-time data on the location of Green Line trains will be fed to the dozens of MBTA real-time apps. This will mark the   …Continue Reading MBTA: Green Line Real-Time Tracking

RMV: Know Your Teen Driver Safety Facts posted on Oct 23

RMV: Know Your Teen Driver Safety Facts

The Registry of Motor Vehicles during National Teen Driver Safety Week reminds us that motor vehicle crashes are the #1 killer of teens. Parental involvement can help reverse that trend. Know the facts: 1. Parental Involvement Did you know? Parents who set, monitor, and enforce   …Continue Reading RMV: Know Your Teen Driver Safety Facts